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Creativemark.

Nihad Oases Titiaka — GMB 2024 Personal Brand Campaign

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Client: Nihad Oases Titiaka (Ghana’s Most Beautiful 2024)


Industry: Media & Entertainment


Project Type: Personal Brand Campaign & Visual Assets


Brief

Develop and deploy a consistent visual identity and campaign materials to support Nihad Oases Titiaka’s public-facing brand throughout the Ghana’s Most Beautiful (GMB) 2024 competition and post-win engagement.

The emphasis was visibility, recognition, and consistency across physical and digital touchpoints.


Scope of Work

  • Personal logo design

  • Letterhead design

  • Campaign flier design for social media

  • Fan merchandise design and print coordination

    • Stickers

    • T-shirts

    • Banners


Execution


Campaign Visual Identity

Creativemark designed a simple, recognisable logo and supporting letterhead to anchor the candidate’s personal brand throughout the competition.


The identity was applied consistently across all campaign materials to maintain clarity and recall during a fast-paced, highly visible media cycle.


Social Media Campaign Assets

A series of digital fliers were designed for ongoing social media promotion—covering:

  • Weekly competition visibility

  • Voting and public support messaging

  • Post-competition communication, including the thank-you tour


Assets were optimised for shareability and rapid distribution by supporters and fan communities.


Fan Merchandise & Physical Materials

Creativemark designed and coordinated print-ready assets for:

  • Stickers

  • T-shirts

  • Banners


These materials were used by fans at events and public appearances, extending brand visibility beyond digital channels.


Outcomes

  • Strong visual consistency throughout the GMB 2024 campaign period

  • High recognisability across social and physical environments

  • Effective mobilisation of fan support through shareable and wearable brand assets

  • Smooth transition from competition campaign to post-win public engagement


What This Project Demonstrates

Creativemark’s ability to execute time-sensitive, high-visibility personal brand campaigns—delivering practical design assets that support momentum, recognition, and audience participation under real-world constraints.

Whenever you’re ready, send the next project.

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